28.03.24 / / Article

Social Media Content Creator

Razom We Stand was founded in April 2022 by Ukrainian climate and peace activists aimed at isolating and constricting Russia's fossil fuel industry to end the war in Ukraine and accelerate Europe's transition towards renewable energy.

Location: Remote. Candidates must have full working rights in the country they are applying to work from.

Remuneration: 9,000 euros gross per year

FTE Status: Part-time, 20 working hours per week

Start date: Ideally, as soon as possible

Application deadline: April 20, 2024. We accept applications on a rolling basis; this role is open until filled. We will contact the short-listed candidates.

About you: You will be vital in supporting our Digital communications team and mobilizing the Ukrainian diaspora. This position will focus especially on creating engaging content for TikTok, Instagram and other social media to inspire Ukrainian, European and USA audiences to take action towards our campaign's goals. Collaborate closely with our Head of Communications and Social Media Analyst, contributing to developing and implementing digital campaigning strategies. As a Content Creator specializing in TikTok and Instagram videos, you are passionate about leveraging the power of social media to drive meaningful change and raise awareness about important issues. Your creativity and strategic thinking will be instrumental in reaching and mobilizing our target audience effectively.

Key responsibilities:

  • Conceptualize, Script, and Storyboard Engaging Video Content: Develop creative concepts and scripts for compelling video content tailored for TikTok, Instagram and other platforms, ensuring alignment with Razom We Stand's messaging and goals.
  • Develop and Execute Comprehensive Engagement Plan: Formulate and implement a strategic plan to effectively engage young Ukrainian and International audiences on TikTok and Instagram. Mobilize online efforts in alignment with Razom We Stand's overarching strategy, fostering community participation and action.
  • Shoot, Edit, and Produce High-Quality Videos: Take charge of the entire video production process, from filming to editing, ensuring the creation of visually appealing and impactful content that reflects our brand identity and resonates with our audience.
  • Stay Up-to-Date with Platform Trends: Continuously monitor and analyze trends, challenges, and features on TikTok and Instagram to adapt content strategies accordingly, maintaining relevance and maximizing virality potential.
  • Establish Cooperation with Influencers and Opinion Leaders: Forge partnerships with influencers, activists, and opinion leaders to amplify the distribution of our content, expanding our reach and impact within target communities.
  • Optimize Content for Maximum Reach and Engagement: Utilize data-driven insights and analytics to optimize content performance, adjusting strategies to enhance reach, engagement, and overall effectiveness.
  • Maintain Consistent Posting Schedule: Develop and manage content calendars for TikTok and Instagram platforms, ensuring a steady flow of engaging content to sustain audience interest and participation.
  • Monitor and Foster Community Engagement: Actively monitor comments, messages, and interactions with our audience, responding promptly and fostering meaningful engagement to cultivate a solid and interactive community around our cause.
  • Collaborate with the Head of Communications and Social Media Analyst: Work closely with our Head of Communications and Social Media Analyst to contribute to developing and implementing comprehensive digital campaigning strategies, aligning content efforts with broader organizational objectives.
  • Support Social Media Analyst with Content Creation Tasks: Assist the Social Media Analyst in generating ideas, creating visual assets, and providing insights on content performance metrics, ensuring cohesion and effectiveness across all content initiatives.
  • Support Social Media Analyst in Website Development: Publish our website's blogs, articles, and campaign updates to keep the audience informed and engaged.
  • Support the Social Media Analyst in Email Campaigns and other Digital Communication tactics: explore opportunities to create online-to-offline engagement experiences.

Skills and Qualifications:

  • Minimum 2 years of proven experience as a Social Media Content Creator, specializing in TikTok and Instagram videos.
  • Proficiency in video editing software such as Adobe Premiere Pro, Canva, CapCut, or similar tools.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent storytelling abilities with a creative mindset and attention to detail.
  • Ability to work efficiently under tight deadlines and adapt to evolving priorities.
  • Strong communication and collaboration skills with a positive attitude and team player mentality.
  • Knowledge of photography and videography principles.
  • Understanding of analytics tools to track performance metrics and make data-driven decisions.
  • Ability to multitask and prioritize tasks effectively in a fast-paced environment.
  • Bachelor's degree in Marketing, Journalism, Communications, Media Production, or related field (preferred).
  • Language: Professional-level fluency in both written and spoken English and native-level Ukrainian.

Application process:

Email your CV in PDF format (maximum 2 pages), and Cover letter (max. 1 page) to contact@razomwestand.org. Attach or link some examples of your work that demonstrate your skills for this job. Please name the CV file with your name (E.g., CV_Oprah_Winfrey).